Return On Author (ROA)

What’s Your Return on Author?

This book has exposed the logical lies that hold most people back from being an author. It’s simplified the authoring process. It’s provided a step-by-step plan to create a client-getting book without all the fuss. Plus it’s revealed the many benefits of being an author…

…BUT what’s the REAL return on being an author? Well, here’s a quick look at potential financial returns.

Example 1:
Let’s assume your book could get you 5 ideal clients per year. Ones who are worth $5,000 to your business (their lifetime value). Of course, that’s equal to $25,000—not bad.

Now let’s take into account that a client-getting book has a 10-year shelf life. If you could generate the same amount of business for 10 years, that would be a quarter of a million dollars. All this from just ONE book.

Now let’s step it up a notch…

Example 2:
Instead of 5 ideal clients, what if you were able to get 10 new clients per year? Ones who are worth $10,000 to your business. That’s a cool $100,000. But if you could generate the same amount of business during your book’s 10-year shelf life. That would be a whopping one million dollars!

Now it’s your turn. Take a few minutes to plug in your numbers and forecast your “return on author” (ROA).

 

 

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Return On Author (ROA) Copyright © 2018 by Travis John Agency LLC. All Rights Reserved.

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